Google has announced that it is releasing Panda globally, and it will also take users' blocking data into account when it comes to search rankings.
Google has announced that it is releasing Panda globally, and it will also take users' blocking data into account when it comes to search rankings.
The company claims that its latest algorithmic update, which rewards sites for high-quality, original content, will now be availble for all English-speaking Google users.
Another announcement that may take some marketers by surprise is that Google is going to incorporate user feedback into its rankings in certain "high-confidence" situations. Google has launched a Personal Blocklist for Chrome users, and now the company will use site blocking data to enhance its algorithm in an effort to help people find better results.
The impact of these new signals is smaller in scope than the original change: about 2% of U.S. queries are affected by a reasonable amount, compared with almost 12% of U.S. queries for the original change, says Google.
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